The Goal of Networking – Meeting New People

If you want to run a successful small business, networking is an essential part of the process. However, many people dread walking into a room and introducing themselves to total strangers.

Most people attend business networking events and only talk to the people they already know. If this is what you do, then what’s the point of attending networking events? If you’re not actively seeking new people to meet and discuss business with them, why go? (more…)